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Blogging

Home » Blogging
 Does B2B Business Blogging Really Work In 2019?
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By Tracey Sandilands
In All Posts, Blogging, Content Marketing
Posted January 24, 2019

Does B2B Business Blogging Really Work In 2019?

It’s easy to see how blogging would work in a business-to-consumer environment, but it’s not always obvious how B2B business blogging works. Some of the arguments against business blogging (and [...]

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 How to Find the Right Platform for Your Business Blogging
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By Tracey Sandilands
In All Posts, Blogging
Posted April 16, 2018

How to Find the Right Platform for Your Business Blogging

In business blogging, your platform is as important as the stage is in a public speech. Setting up your business blog is exciting and a little nerve-wracking. Those supposedly “in the know” say [...]

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 Boost Your Business Blogging with Seasonal Trends
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By Tracey Sandilands
In All Posts, Blogging, Content Marketing
Posted February 26, 2018

Boost Your Business Blogging with Seasonal Trends

Winter is almost over, and Canadians are beginning to long for warmer days. At this time of year, everything is challenging – including finding enough business blogging ideas to write about and [...]

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 6 Ways to Find Inspired Content for Your Business Blog
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By Tracey Sandilands
In All Posts, Blogging, Content Marketing
Posted November 4, 2017

6 Ways to Find Inspired Content for Your Business Blog

I regularly used to present courses on business blogging at the local Small Business Centre, and one of the complaints I heard at almost every session was how difficult it is to come up with [...]

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 The Big Debate: Evergreen vs. Current Content?
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By Tracey Sandilands
In All Posts, Blogging, Content Marketing
Posted October 18, 2017

The Big Debate: Evergreen vs. Current Content?

Lately, every time I hear business people discussing content marketing the buzzword is “evergreen.” Personally, I hate the idea of posting anything that doesn’t have a date on it, but that [...]

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 How Long Should Your Business Blog Posts REALLY Be?
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By Tracey Sandilands
In All Posts, Blogging
Posted September 18, 2017

How Long Should Your Business Blog Posts REALLY Be?

Asking how long a blog post should be is like asking how long should a piece of string be! The only things you can be certain about are taxes and death. Oh, and that there will be changes in the [...]

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 Business Blogging: A Mainstay of Your Digital Content Strategy
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By Tracey Sandilands
In All Posts, Blogging, Content Marketing
Posted June 20, 2017

Business Blogging: A Mainstay of Your Digital Content Strategy

Dare to be different – your results will be worth it! We all know it’s imperative these days for businesses to publish digital content on a regular basis, and an active blog is the [...]

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By Tracey Sandilands
In All Posts, Blogging, Content Marketing
Posted May 15, 2017

Banish the Dead Zone! Get More People to Read Your Blog Posts

So you’ve begun your business blogging. You’re managing to find topics to blog about and you’re publishing at least one post a week. You check your stats and lo and behold, it’s a dead zone! A [...]

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